SAI X seamless
Seamless adverts have done a good job in describing what living in New York is like. To help people understand how bad the food crises is in Venezuela and raise fund, South American Initiative (SAI) in collaboration with Seamless is reimagining their classic adverts and describing what it is like to live in a country where it is difficult to access to food.
MAKE A DONATION
When people go on Seamless.com to order food, they are prompted to make a donation to SAI before checking out.